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In South Korea, the application of artificial intelligence Zeta raises serious concerns among parents. This platform for romantic conversations, which is similar to a Chat GPT-style messaging service, captures the attention of adolescents for long periods of time. While young people can personalize their virtual interlocutor and converse continuously, the considerable time spent on Zeta, particularly by a million young users, and the sometimes suggestive nature of the exchanges, are of great concern to families and educational institutions. Indeed, the impact of this digital engagement surpassing even giants like TikTok and Instagram is becoming a growing societal challenge.
With the rise of artificial intelligence, numerous applications are emerging to diversify digital exchanges. However, some are causing growing concern, such as the Zeta application in South Korea. Zeta stands out for its unique approach, transforming romantic interactions into multiple virtual conversations. This craze is not without consequences and raises serious concerns among South Korean families.
The rise of Zeta in South Korea
Zeta is a messaging application using templatesartificial intelligence to simulate romantic conversations. It is a platform where users, mainly teenagers, interact with personalized avatars, designed to be virtual partners. This simulation made Zeta the most used AI application in South Korea, surpassing other industry giants like Chat GPT, Gemini and Claude.
Operation based on constant attention
To use Zeta, simply download it to your smartphone. Although the basic service is free, it is ad-supported. Users create a virtual character according to their preferences, choosing from hundreds of pre-programmed models or describing their ideal vision. They can converse continuously with this virtual friend, benefiting from personalized and constant interaction.
Zeta’s Distinctive Features
The Zeta app offers engaging and highly realistic conversations. Users can discuss a variety of topics, from everyday banalities like the weather to deeper discussions about their feelings. Zeta can also mirror emotional states, mimicking human relationships, with moments of tenderness as well as episodes of heightened jealousy. Concerns of Parents and Educators Zeta’s growing popularity is a major concern for South Korean families, mainly due to the complete immersion it entails. Teenage users spend an average of 2 hours and 46 minutes per day on the app, surpassing even TikTok or Instagram in terms of usage time. This prolonged usage time, coupled with the sometimes suggestive nature of the dialogue, has prompted schools to organize information sessions to alert parents.
Psychological and Social Implications
The dynamics of interactions on Zeta could have significant implications for the social and emotional development of young people. Parents are also concerned about the potential distortions in their perception of human relationships and the impact on their children’s real-life social skills, exacerbated by excessive and hyper-personalized virtual interactions.
